From his early days in Miami, our founder Carl DeSantis, has been passionate about health and nutrition. His interest spurred him to create Rexall Sundown in his garage growing the company until it became one of the world’s leading vitamin manufacturers and brands.
Never one to rest on his laurels, Carl invested in a beverage company named Celsius which disrupted the energy drink category by offering consumers a healthy alternative to sugary drinks.
To honor Mr. DeSantis’ lifelong fascination with health and nutrition, the Foundation supports programs and organizations that devise strategies for improving human health.